The most common places for stretch marks to appear are the hips, butt, breasts, thighs, buttocks, and of course, the abdomen, especially during pregnancy. They may appear more often if you are lacking collagen. Collagen is a protein naturally found in the body that helps to keep your skin subtle and retain elasticity (via MedicalNewsToday).
Using cocoa butter on areas prone to stretch marks will hydrate your skin. This can help when stretch marks are forming as they can get itchy. The idea is also that if you’re moisturizing your stretching skin, you can prevent stretch marks altogether, but it’s not that simple.
Though many swear by cocoa butter keeping stretch marks away, according to WebMD, there’s not sufficient evidence that using coach butter helps prevent or treat stretch marks. It can help replenish moisture and help your skin feel more nourished.
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